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Metatags

Metatags are used to describe web documents, providing information such as description, keywords and originating agency. Metatags are inserted into the <HEAD> section of HTML documents.  They increase the precision of search results in Find-It! Arizona, as well as other commercial search engines.


The following are 5 metatags that should be incorporated into your homepage and category index pages. Just click on a Metatag below for a description and example of its use:

Additional tags:


Title: 

The name of the resource, such as report or publication title. If acronyms are used, the expanded title also is included.

Example:

<META NAME="title" CONTENT="Understanding Arizona’s election laws">

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Description: 

Full description of the resource in general terms, including the purpose of the information.

Example:

<META NAME="description" CONTENT="This publication provides an overview of election laws in Arizona, including procedures for polling places, as well as legal citations.">

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Keywords:

Include all terms relevant to the information source, common labels, agency abbreviations and acronyms. 

Example:

<META NAME="keywords" CONTENT="Arizona Department of Water Resources, ADWR, DWR, water quality, water resources, groundwater">

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Subjects:

Subject terms selected from the Find-It! Arizona Topics list. The Topics list is hierarchical (see example), with levels of the hierarchy separated by a colon. Multiple subject terms are separated by a comma.

Example:

<META NAME="subjects" CONTENT="History, Culture, Local History, History, Culture, Historic preservation">

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Originator metatags:

Originator jurisdiction: The larger jurisdiction of which an agency is a part. 

Example: 

<META NAME="originatorJurisdiction" CONTENT="State of Arizona">

originator department: Name of the agency. 

Example:

<META NAME="originatorDepartment" CONTENT="Department of Transportation">

Originator division: Division within the agency. 

Example:

<META NAME="originatorDivision" CONTENT="Motor Vehicle Division">

Originator section: Section within the division.

Example:

<META NAME="originatorSection" CONTENT="Driver Services">

Originator office: Office or program within the division. 

Example:

<META NAME="originatorOffice" CONTENT="Motorcycle Safety Program">

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Create date: 

Date the metatags for this resource were created.

Example:

<META NAME="createDate" CONTENT="1999/10/05">

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Date of last modification:

Date the metatags were either created or modified. 

Example:

<META NAME="dateofLastModification" CONTENT="1999/12/06">

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Time period textual: 

Time period covered by the resource being described.

Examples:

<META NAME="timePeriodTextual" CONTENT="Current year">

<META NAME="originatorJurisdiction" CONTENT="1966 – present">

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Medium: 

Media or format of the resource. 

Examples: 

<META NAME="medium" CONTENT="website">

<META NAME="medium" CONTENT="photograph">

<META NAME="medium" CONTENT="paper">

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Gov type: 

The agency’s government type. Options need to be available as drop-down menu options.

Examples: 

<META NAME="govType" CONTENT="state">

<META NAME="govType" CONTENT="city">

<META NAME="govType" CONTENT="county"

<META NAME="govType" CONTENT="district">

<META NAME="govType" CONTENT="regional"

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Contact elements:

Note that originator and contact information often differ.

Contact name: name of the office or program to contact, rather than the name of an individual, which may be different over a period of time.

Example:

<META NAME="contactName" CONTENT="Motorcycle Safety Program">


Contact organization: name of the agency/division to contact for additional information.

Example: 

<META NAME="contactOrganization" CONTENT="Department of Transportation, Motor Vehicle Division">

contact street address1 
contact street address2 
contact city 
contact state 
contact zipcode 
contact phone number 
contact fax number 
contact network address (email address or URL for web site)

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Original control identifier: 

Unique identifying number, such as a publication number.

Example:

<META NAME="originalControlIdentifier" CONTENT="PN-199654-A">

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Access constraints: 

Statement describing public access to the resource described.

Examples:

<META NAME="accessConstraints" CONTENT="Access is guided by the Arizona public disclosure laws.">

<META NAME="accessConstraints" CONTENT="To access this information please contact the agency at the address indicated.">

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Retention period date/retention period textual elements:

The retention period established for a particular public record or record series, in date or description format. The date format is: YYYYMMDD.

Date example (May 31, 2001):

<META NAME="retentionPerioddate" CONTENT="20010531"> 

Text example:

<META NAME="retentionPeriodtextual" CONTENT="End of fiscal year.">

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Linkage:

Provides a URL which references another source for information on the same topic.

Example:

<META NAME="linkage" CONTENT=http://www.governor.state.az.us>

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Note: 

Provides additional information that might be useful to the searcher.

Example:

<META NAME="note" CONTENT="Reports prior to 1990 are in paper format.">

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Style Guide

Shanna Anderson
Web content coordinator
sanderson@azgita.gov
602-364-4774


Contact Information:

Shanna Anderson
Web Content Coordinator
sanderson@azgita.gov


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